Instagram is a great place to start a travel blog. People take to Instagram for more than posting pictures and liking their friends. The social network has become a source of news, interesting information and inspiration.
According to PhocusWire, 83% of users are inspired by the visual content of travel accounts when planning a trip. Such accounts attract followers, while their photos gain thousands of likes and comments. Successful travel bloggers combine business with pleasure and make a lot of money. However, taking a few good shots isn’t enough to start your travel blog. You will need to invest in your account – spend money, devote time, research new ideas and expressing emotions to attract and retain your followers. How exactly can you do this? Here are some great tips for success Instagram travel account:
Look for your unique style
Every second Instagram user posts photos from their trip and can share several travel tips. Not everyone becomes a popular travel blogger and global brand ambassador, however. The difference between these two categories of people is that travel bloggers have found their niche and are totally dedicated to it. You need to do the same.
So, choose a unique style for yourself. For example, you enjoy road trips and often rent a car to get around the area easily. You can tell your subscribers how a big SUV for rent can make it easier for you to travel in national parks. Another great idea is to record a video in which you collect a rental car and walk through each step of the process. This information will surely be useful for travelers, and you will receive a lot of likes and comments under such a post.
According to seasoned travel bloggers, posts with a large number of linked words below the photo gain more likes, views and records. No wonder, since it’s a great opportunity for subscribers to find something useful for themselves and their future trip, to motivate themselves, or even a whole map of the must-see places.
Therefore, learn to tell stories. Tell stories about how difficult it was for you to take a selfie on an iceberg and not fall into the Arctic Ocean. Additionally, you can share information on how to get from Los Angeles Airport to Santa Monica on the cheap and see all the major attractions along the way. Another idea is to imagine a mini treasure quest for those who decide to follow your route. In general, the more interesting the idea of ââtext – the more saves, the higher you are in the smart Instagram feed.
Don’t be afraid of a small budget
It’s clear that contracts with hotels and travel agencies won’t fall on you from the first few weeks of blogging. This means you need to either invest your own money and travel as much as you can, or limit yourself to your hometown / country and save for a grand tour.
If you choose to be a local guide, say something that no one else knew. For example, you can offer a guided tour of the places that have changed the face of your city forever. Another option is to become a real local and tell the fascinating legends and myths stored in the walls of old buildings and ancient streets. At the same time, don’t forget to set aside some money for long trips to apply your ability to unearth interesting information in popular international places.
Complete your reality
If recording isn’t your primary skill, then don’t waste your time and master Photoshop, Snapseed, VSCO, and Facetune. With those photo editing apps, you can teleport wherever you want: either to New York or Houston. Just do double exposures carefully so you won’t be exposed to false shots.
Of course, we do not support fake travel in any way. You should be able to use these programs if you are actively traveling the world as well. After all, no one knows which photos are the most post-processed – selfies from Kim Kardashian or photos from top travel bloggers.
Also, sometimes you need to add contrast to a photo to make it more expressive or change the vector of the wave that goes around your surfboard. Keep in mind that if you don’t know how to use Photoshop at all, it will be much more difficult for you to become a skilled travel blogger.
Communicate with the inhabitants
You will need to chat with the locals to make your blog not only unique but also informative. Travel communication brings many benefits. First of all, you will get to know the country from the inside, which will certainly expand your awareness. Second, after showing genuine interest in a person and their country, it will be easier for you to ask them for a free night or at least dinner. Third, these guys will be able to show you places that only the locals know about. And fourth, you can dilute your Instagram profile with beautiful portraits of people with amazing life stories.
Breaking the rules of photography
Architectural profiles and human portrait galleries can be amazing, but they always require a grain of skill and knowledge. In addition, social networks are full of such photos.
Yes, it will probably be difficult for you to find a better angle to photograph the Statue of Liberty in New York City. So why not take a picture of your reflection in the water? For example, you can use mirrors to photograph urban and natural beauty in reflection or photograph in water to create distorted volume.
If you are not very good at photography but good at drawing, then use that to your advantage as well. You can divert your attention from tourist attractions and show your travel sketches against an inspiring backdrop. Another good idea is to paint directly over the photo. In short, it all depends on your imagination.